
Liquid shadow: not necessarily my favorite product to talk about. I don’t use it a lot, but then I discovered the Stila Glitter & Glow which just made applying glitter to the eyes to the next level for me. Those I never managed to review on here (yet), but maybe one day I will. However, since then I also tried this product by Etude House: their Mirror Holic Liquid Eyes. This Liquid Eyeshadow looked super fun and sparkly too and since I wanted to try some K-beauty makeup, I thought I could give this a whirl. Let’s see how we got on.
Review: Etude House K-Beauty Mirror Holic liquid eyes PK001 Pink Ornament
So I am sort of comparing this to the Stila Glitter & Glow liquid shadows. Those have been raved about but they do not contain a ton of product and they are quite expensive (around €23 for a single one). Finding a more affordable version of such a great product would of course be great. The Etude House Mirror Holic is definitely more affordable than the Stila. At just €8.30 on Yesstyle, these liquid shadows are very affordable. It is available in 14 shades of which I bought a light, iridescent pink shade called Pink Ornament.
What does this product have to offer?

This liquid eyeshadow doesn’t look like much in the tube. It promises to be super sparkly, but that doesn’t really show up when the product is packed together. Only when you sheer this out does this product come alive. You won’t be able to see what this actually looks like unless you scroll down and have a look at what this looks like on the eye. Yes, that’s the same product: so much more sparkly than what it looks like here. Other than sparkle, this product should be long-lasting while being easy to apply as well.
What does Pink Ornament look like?

When I first opened this up I was a bit disappointed. Why? Because that very pretty sparkly shimmer that I was hoping for I just couldn’t really see. This is definitely a pink, but at first glance this looks like a soft rose gold shade. Pretty but not necessarily what I wanted from it. However, as mentioned this is a the kind of product where a little goes a long way. There is quite a lot of product on the doe foot applicator and it feels quite wet, so it is easy to overapply this. When you apply too much there is more base color to this and this goes on fully opaque which is pretty, but not the intention of the product.
How does this product swatch?

This is what you get if you apply too much. Yes, this was too much! Because here you can see how pink this looks. However, you can also see that iridescent sparkle shining through and then you can see that this isn’t just a soft rosy pink with silver sparkle. The sparkle in this is borderline holographic with color shifting particles that look blue, pink and I can even spot a bit of lilac when I sheer this out. Unfortunately this color shift wasn’t that obvious in the pictures, but in real life this sparkles and shines very intensely indeed.
What does this product look like on?

Again, pictures don’t do it justice here, but this does give you a good idea of how sparkly this is if you apply the right amount. So you have to be careful with your application technique. How do I apply this: not directly from the doe foot! I did that the first time and then the shade is too intense and you don’t get this high sparkly effect. What I prefer doing is to lightly touch my finger to the doe foot, pick up a little bit of product and tap that amount onto the lid. The effect? A stunning sparkly effect that works great on top of any look as the base shade is suddenly far less noticeable.
My final thoughts

Etude House Mirror Holic liquid eyes in Pink Ornament is one that takes some time getting used to. However, once you do, you have a stunning glittery top coat that can be worn with many different looks. The wet, liquid formula is long lasting and I had no issues with this creasing on me. This is the kind of glitter product that makes it super easy to wear more glitter without having to faff about with a glitter glue and messy loose glitters. Plus it is versatile: apply only a small amount and you get glitter, while a more opaque application gets you stunning soft rose gold shade with high shine. It’s like a Stila Shimmer & Glow AND Glitter & Glow all in one (yes Stila does two formulas) at a much more affordable price point. In short, this was a very unexpected find.
Would I recommend the Etude House Mirror Holic liquid eyeshadow?
I am pretty impressed with the performance of this very affordable liquid eyeshadow. It is a third of the price of a Stila Glitter & Glow while being more versatile too. It is long-lasting and it comes in a tonne of shades. You will therefore not be hard pressed to find a shade that is right for you. I really like the one I have and if you are someone looking for an easy to use glitter shadow than I would definitely recommend looking into this. At this price point I have yet to find a glitter liquid shadow that works this well.
5 responses to “Etude House Mirror Holic liquid eyeshadow review”
Wow that looks amazing on the eyes ! I keep hearing about Etude House . Maybe one day I’ll try some of their stuff .
They have some amazing products. I love their Lovely Cookie Blusher too.
I recently discovered (by accident!) NYX single shadows called “Foil Play” it’s like putting liquid foil on your eyes! It’s so shiny, and it doesn’t make a mess like glitter does. I was trying to get their normal silver hue “Tin”, but ended up getting the Foil one in “Woman of Steel” instead. I wore it on NYE just for fun. I liked it, so I just bought the pink one called “Beauty Buzz” as well. The best part is NYX is sooo inexpensive, so I don’t feel bad if I don’t wear it much. I was looking at the Stila liquid shadows, but due to the price never tried them out. They are definitely pretty though. I love this look you did.
Thank you! NYX can be quite expensive here as everything is sold at a mark up and they are definitely not as cheap as they used to be.
It looks really pretty!!