Today I want to unpack why I feel that the drive and need I see online for buying lots of cheap makeup is the thing that I feel is ruining makeup for everyone. Not because it isn’t good makeup, but because it creates a business model that tells brands they no longer need to develop new things. So let me unpack with a few examples of why I feel this way.

This one is a bit ranty and all over the place. But I saw the discussion about dupes over the summer time and hadn’t really wrapped my head around my response just yet. However, I feel there is more to it than just companies creating dupes. It is much deeper and it is driven by the online beauty community and people feeling they need more than they do.
Tea Time Chat // Cheap makeup is not worth it







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